Absolute Radio Kindles Another Platform
Written Feb. 2, 2010 by Larry Rosin in Podcasting + Technology with 1 Comment
I know I spend a lot of time extolling the latest advancement in digital radio initiatives from the UK's Absolute Radio, but at the same time, they keep doing things that I haven't seen from anyone else.
Watch the video, and see how they have quickly responded to the opening up of the Kindle platform to make their podcasts available. The Kindle is a lot newer in the UK than in the US, and I'm not aware of an American station that has gone this way, even with the longer lead time.
Absolute is showing a commitment to being available to anyone on any platform. Of course the podcasts are sponsored - Absolute is not giving away their content; they are finding new ways to make money off of it.
If you are interested in learning how Absolute is putting their podcasts on the Kindle, or how it is going for them, shoot me an email.
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Wow. That's almost easy to do. Probably will be easy to do someday once they get the PC part out of the loop.