Red Rocks On
Written Aug. 7, 2009 by Sean Ross in Content with 0 Comments
A year ago, we wrote about Opus' KEZP (Red 104.3) Alexandria, La., which had made an unusual (in this day and age) flip from Classic Rock to current-based Alternative under consultant Harve Alan. With Alternative stations biting the dust this month from Boston to State College, Pa., it's nice to report that Red 104.3 is up 2.6 - 4.1 - 4.6 12-plus with numbers that aren't obviously coming from any other station. You can see what Alan has to say about here.
And don't be too alarmed about the fortunes of Alternative in those other two markets. As "Spinal Tap" points out, they're not big college towns.
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