New York's CHR Battle, Day #7
Written Mar. 18, 2009 by Sean Ross in Content + Terrestrial Radio with 0 Comments
Could be coincidental, of course, but ....
Last week, in our opening day coverage of WXRK (Now 92.3) New York's attack on WHTZ (Z100), we went through Z100's potential vulnerabilities and suggested that one of them was some of their more adult gold, e.g., "Iris" by the Goo Goo Dolls.
Heard this morning on Now 92.3, the following promo that begins with "Mickey" playing in the background:
"Your grandmother enjoyed hearing this song on Z100 in the '80s."
Then the music switches to "Iris," and the announcer adds, "And your mom enjoyed hearing this song on Z100 yesterday!"
We didn't get paid for that one, but we are happy to help write and image your radio station, too! Call 908-707-4707.
(P.S. We know it's beside the point, but Z100 never actually played "Mickey" as a current. It was already 6-9 months old, depending on your market, when Z100 signed on.)
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