Another Bid For The Discovery Franchise
Written Oct. 7, 2008 by Sean Ross in Content + Internet Radio with 0 Comments
A few months ago, longtime CFNY (Edge 102.1) Toronto PD Alan Cross transferred to senior PD of owner Corus Entertainment's Splice Interactive Media. Yesterday, the Canadian group broadcaster unveiled its new music discovery Website, ExploreMusic. The Website is tied to a half-hour daily syndicated rock radio show hosted by Cross. As radio looks for ways to hold on to the music recommendation franchise, Explore promises "real people with real passion and real opinions about music," instead of "predictive algorithms" and "musical robots." Cross also notes that retailer HMV has signed on as a national sponsor for a year while iTunes is an official music partner.
Reader Comments
Your 2¢, in chronological order — add your comment below.