Being Found On The Infinite Dial
Written Jul. 1, 2008 by Sean Ross in Internet Radio + Mobile Media with 0 Comments
When every radio station stream is available on the WiMax car radio of the (not too distant) future, broadcasters will have even more challenges than they have now, including:
* Having a reason to exist among thousands of similarly named, similarly programmed radio stations;
* Being found among thousands of radio stations, and, most important . . .
* Making sure that their station is actually represented. See this week's Ross On Radio, "Taking Control of the Infinite Dial."
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