One Man's Humble Thought About the iPhone
Written Jul. 11, 2007 by Tom Webster in Technology with 1 Comment
I have been playing with my iPhone pretty steadily for the past few days. The interface is magic--after using it for a while, when I go back to my Macbook I want to flick the screen with my finger and make pages scroll faster. I get aggravated that I cant just "pinch" my laptop screen to make photos bigger. And I can't stop checking the weather (but that says more about me than the iPhone).
One small point about the iPhone, however, bears mentioning in this space. While there have been phones that allowed you to listen to music files in the past, it will be the iPhone that cements the idea of phone-as-music device into the minds of the average consumer, who previously imagined that listening to music over that lone crackly speaker can't be an enjoyable experience. Now, however, the thought of using your phone as your primary music player is not so jet-packy.
All this means is that instead of lamenting the fact that iPods don't have FM tuners, we should be focusing instead on creating killer Internet experiences that stand alone, and not as mere replications of our on-air programming. There is more than one way to get on the iPhone, and the fact that the device relies on web-based applications (and not on a software development kit) means that it is easier, not harder, to stake your claim on that little screen.
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Ironically, Clear Channel recently changed their stream setup so listeners have to listen through the pop-up players, which is all well and good on a PC but phones, PDAs and even the mighty iPhone can't handle the flash used in these pop-up players preventing listeners from being able to access these stations.